Ad Manager automates ‘in the field’ process for OOH crews
Toronto, ON, January 12, 2015 — Dot2Dot Communications, the pioneer of media management software is excited to launch the Billposter app – an android app for OOH Operations that will help save time, money and automate daily routines for all those involved with posting Outdoor campaigns.
The Billposter app provides electronic posting instructions using the most accurate, up-to-date information pulled from Ad Manager. Individual posting tasks are clearly defined and presented in a logical route order and supported by Google maps. The app also includes images of creative to be installed and maintenance tasks for each location.
Using a handheld Android device, crews are able to take POP photos and enter completion information on the fly, all of which is then automatically synchronized with Ad Manager. Crews are equipped with daily instructions and ready to go.
The Billposter app excels at streamlining best practices, reducing manual data entry and providing the means to deliver faster performance reports to advertisers.
“Our Billposter app is the latest tool we’ve added to enhance Ad Manager functionality. We have had a number of clients express the need for such a tool, and we’re excited with what R&D has delivered,” states John Devonshire, Client Services Manager, Dot2Dot Communications. “The app was designed with the billposter in mind – it’s easy to navigate, you can get information and easily update Ad Manager with the completed details. It will make our clients more efficient, reduce mistakes in the field and save them money. Best of all, the tool reinforces a key philosophy of ours: Enter data into our platform once, and having the results propagate throughout the system.”
To download the Billposter app information sheet, click here.
About Dot2Dot Communications
Dot2Dot delivers a unique combination of 30+ years’ hands-on experience, industry-leading proprietary ad management software, and sole Canadian distributorship for the world’s leading digital signage software company, Scala Inc. Our award-winning fully integrated solutions are backed by best-in-class partners to provide a full range of services from installation and network hosting to content strategy, creative design, scheduling, and audience measurement. Dot2Dot Communications is independently owned.